How To Post Video On Instagram Not Reels 2023

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How to Post a Video on Instagram Not Reels 2023: A Comprehensive Guide

In the bustling digital landscape of today, social media platforms like Instagram have become an integral part of our lives. With over 1 billion active users, the platform offers a vast audience for creators to share their content. While Reels have gained immense popularity, many users still prefer the classic video format. This guide will provide a comprehensive overview of how to post videos on Instagram that are not Reels.

Whether you’re a seasoned content creator or just starting out, understanding the intricacies of Instagram’s video posting process can help you maximize your reach and engagement. This article will walk you through every step, from understanding the basics to leveraging advanced techniques, ensuring your videos captivate your audience and achieve your desired results.

Understanding Instagram Video Formats

Instagram offers several video formats, each with its own distinct characteristics:

  • Reels: Short, engaging videos with various creative tools and a prominent position on the explore page.
  • Videos on Your Feed: Standard video posts that appear on your followers’ feeds, lasting up to 60 seconds.
  • IGTV Videos: Long-form videos that can be up to 60 minutes long, accessible via a separate tab.
  • Live Videos: Real-time broadcasts that offer a direct connection with your followers.

For this guide, we will focus on posting videos on your feed, as it allows for greater flexibility and control over your content.

Step-by-Step Guide to Posting Videos on Instagram

1. Prepare Your Video: Ensure your video meets Instagram’s specifications: square (1:1) or landscape (16:9) aspect ratio, file size under 4GB, and duration up to 60 seconds.

2. Open the Instagram App: Log into your Instagram account and tap on the “+” icon at the bottom of the screen.

3. Select “Post”: From the options menu, choose “Post” to indicate that you’re posting a regular video.

4. Choose Your Video: Select the video you want to post from your camera roll.

5. Add a Caption and Details: Write an engaging caption, add location, and tag relevant users to increase visibility.

6. Choose a Cover Image: Instagram automatically selects a cover image for your video. However, you can customize it by tapping on the “Edit Cover” option.

7. Post Your Video: Once you’re satisfied with your video and caption, tap on the “Share” button to post it on your feed.

Tips and Expert Advice

To enhance your video content and captivate your audience, consider these tips from experienced creators:

  • Create High-Quality Videos: Invest in a good camera or smartphone with a high-resolution camera. Ensure proper lighting and sound quality to elevate your videos.
  • Write Compelling Captions: Captivating captions can draw viewers in and encourage engagement. Use relevant hashtags, ask questions, and interact with your audience.
  • Use Eye-Catching Cover Images: Your cover image is the first impression your video makes. Choose an image that represents the content and entices viewers to click.
  • Promote Your Videos: Share your videos on other social media platforms and engage with your followers to increase visibility.
  • Analyze Your Results: Instagram provides insights on your video performance. Analyze these metrics to understand what resonates with your audience and make data-driven decisions to improve future content.

Frequently Asked Questions

Q: What is the maximum duration of a video post on Instagram?

A: The maximum duration for a standard video post on Instagram is 60 seconds.

Q: Can I post videos from my desktop computer?

A: Currently, there is no option to post videos directly from a desktop. However, you can use third-party tools or schedule your posts using services like Hootsuite.

Q: How can I make my videos more engaging?

A: Use a variety of video formats, add music, use filters, and engage with your audience through captions and comments.

Conclusion

Posting videos on Instagram not Reels is a powerful way to connect with your audience and share your unique content. By following the steps outlined in this guide, you can create and post engaging videos that capture attention and achieve your desired results. Remember, consistency, creativity, and audience engagement are key to building a successful Instagram presence. Are you ready to elevate your Instagram video game and captivate your followers? Embrace these tips and let your videos shine.

Best Time To Post On Instagram In 2023 (Reels & Posts)
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